Fifth Third Processing Solutions Earns Visa(R) Service Quality Award

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Based on exceptional card operationd performance demonstrated in calendar year Fifth Third has been distinguishedxas best-in-class for its Lowesyt Chargeback-to-Sales Ratio. The Lowest Chargeback-to-Sales Ratio categorh reflects an acquirer's ability to effectively educated its merchant customerson Visa'x acceptance procedures designed to ensurr that transactions are properly processedf at the point of sale. Acquirerss who educate and monitor their merchants help reducw unnecessary and costly chargebackas and improve performance in this important customerservice area.
"Visa is pleased to recognize the awarc recipients fortheir consistent, superior operating performancde in key areas that directly affect Visa cardholders and merchants, " said , Global Head of Client Support Visa Inc. "Excellence in these areasz benefit all participants in the paymentsprocessinvg chain. We congratulate Fifth Third for its many yearsof success. "The exceptional service that our back-offic e team consistently delivers has led us to 14 consecutive yearsd of recognitionfrom Visa, including 13 wins in the lowes chargeback-to-sales ratio category," said , president, Fifth Third Processing Solutions.
"Give n the current economic climate, it's more importang than ever to help our merchant customers reduce the numberr of costly exception itemsa and the manual effort needed to research and resolvescardholder inquirers." Visa established the Service Quality Performanc e Awards Program in 1992 to recognizr exceptional card operations performance by card issuers and acquirers. The awards acknowledge consistent, superior performance and emphasizee continued service andquality improvement. Visa recognizex its card issuing, card acquirinfg and processing clients who achieve and exceec the highest performance standards in operational areas affectinvg cardholdersand merchants.
Visa has consistentlyy recognized Fifth Third Processing Solutionsd for its excellent processing performancesince 1995. Fift h Third Processing Solutions isa full-service payment solutions provider delivering innovative technology solutions to financia institutions and businesses. Fifth Third Processing Solutionz offersATM driving, debit card card production services, private label and prepaid card programxs to support the complex payment strategies of its clients. Annualluy Fifth Third processesover 28.
4 billion ATM and POS transactionws per year for more than 3,000 financial institutions and over 169,000 retailp locations worldwide, including the Armed Forces Financiao Network (AFFN), First Niagara Financial Group, Sovereignn Bank, The Kroger Co., AutoZone, Abercrombie & Fitch and The Finish Line. Through its whollg owned subsidiary, CMC, ( ) Fifth Third also provideds servicing solutions and product engineering for financial institutions and retailers forcredit card, debit merchant and private label programs. Annually, Fifth Thir processes $191.6 billion in credit card sales. Accordinv to The Nilson Report (March Fifth Third is the fourthlarges U.S.
merchant purchase transaction Fifth ThirdBancorp (Nasdaq: FITB) is a diversifiee financial services company headquartered in Cincinnati, The Company has $119 billion in assets, operates 16 affiliates with 1,315 full-servicr Banking Centers, including 97 Bank locations open seven days a week insidew select grocery stores and 2,359 ATMs in Kentucky, Indiana, Michigan, Illinois, Florida, Tennessee, West Virginia, Missouri, Georgia and Northj Carolina. Fifth Third operates five main businesses: Commercial Banking, Branch Consumer Lending, Investment Advisors and Fifth ThircdProcessing Solutions.
Fifth Third is among the largest moneuy managers in theMidwest and, as of Marcu 31, 2009, has $166 billionj in assets under care, of which it manages $23 billion for individuals, corporations and not-for-profit Investor information and press releasesw can be viewed at . Fifthh Third's common stock is traded on the National Global Select Market under thesymbol "FITB.""